Privacy Policy

At FitGearShops (“we,” “our,” “us”), your privacy is our priority. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit or interact with our website www.fitgearshops.com (the “Website”).

We are committed to transparency and compliance with global privacy standards, including GDPR (General Data Protection Regulation), CCPA (California Consumer Privacy Act), and other international data protection laws. By using our Website, you agree to the practices described in this Privacy Policy.


1. Information We Collect

When you interact with FitGearShops, we may collect the following types of information:

A. Personal Information

Information you provide directly to us, such as:

  • Name

  • Email address

  • Billing/shipping address

  • Phone number

  • Payment details (processed securely through third-party providers)

B. Non-Personal Information

Automatically collected when you use our Website:

  • IP address

  • Browser type/version

  • Device information (mobile/desktop)

  • Pages visited and browsing behavior

  • Referral sources

C. Account Information

If you create an account:

  • Username & password

  • Order history

  • Wishlist items

D. Fitness-Related Data (Wearables/Trackers)

If you connect or purchase wearables via our site:

  • Step counts, sleep data, workout metrics (if shared with third-party apps)

Note: We do not directly store sensitive biometric data; such data is handled by device manufacturers or third-party apps.


2. How We Use Your Information

We use collected information for purposes including:

  1. Order Fulfillment – Processing payments, shipping products, handling returns.

  2. Customer Support – Responding to inquiries and providing after-sales service.

  3. Account Management – Personalizing your shopping experience.

  4. Marketing & Promotions – Sending updates, offers, newsletters (with your consent).

  5. Improvement of Services – Analyzing site traffic and user behavior to improve content and products.

  6. Legal Compliance – Meeting regulatory requirements, fraud prevention, and dispute resolution.


3. Cookies and Tracking Technologies

We use cookies, web beacons, and tracking pixels to:

  • Enhance user experience.

  • Store preferences (e.g., cart items).

  • Provide targeted advertising.

  • Analyze traffic and trends.

You may disable cookies in your browser, but certain features of our Website may not function properly.


4. Sharing of Information

We respect your privacy and only share information when necessary:

  • Service Providers – Payment processors, shipping companies, IT services.

  • Affiliate & Advertising Partners – To provide relevant product recommendations.

  • Legal Authorities – When required by law or to protect rights, safety, or property.

  • Business Transfers – In case of mergers, acquisitions, or asset sales.

We never sell your personal data to third parties.


5. Affiliate & Third-Party Links

FitGearShops participates in affiliate programs (e.g., Amazon Associates). When you click affiliate links and make purchases, we may earn commissions.

Please note:

  • Third-party sites have their own privacy policies.

  • We are not responsible for their practices.

  • Always review their policies before sharing information.


6. Advertising and Analytics

We use tools such as:

  • Google Analytics – To analyze visitor behavior.

  • Facebook Pixel – For targeted advertising.

  • Other ad networks – To display relevant promotions.

These third parties may collect anonymized data for marketing purposes.


7. Your Privacy Rights

Depending on your location, you may have rights under privacy laws:

Under GDPR (EU Residents):

  • Right to access your personal data.

  • Right to request correction or deletion.

  • Right to restrict or object to processing.

  • Right to data portability.

  • Right to withdraw consent at any time.

Under CCPA (California Residents):

  • Right to know what personal data is collected.

  • Right to request deletion of personal data.

  • Right to opt-out of the sale of data.

  • Right to non-discrimination for exercising privacy rights.

To exercise your rights, contact us at [Insert Contact Email].


8. Data Security

We implement industry-standard security measures, including:

  • SSL encryption for data transmission.

  • Secure payment gateways.

  • Restricted access to personal information.

  • Regular security monitoring.

However, no method of online transmission is 100% secure. We cannot guarantee absolute protection, though we strive to keep your data safe.


9. Data Retention

We retain personal data only as long as necessary:

  • To complete transactions.

  • To comply with legal obligations.

  • To resolve disputes.

  • To maintain records of your purchases for warranty/returns.

Once no longer needed, data is securely deleted.


10. Children’s Privacy

FitGearShops does not knowingly collect information from children under 13 (or under 16 in the EU). If we learn that a child has provided personal data, we will delete it immediately. Parents or guardians may contact us to request removal.


11. International Users

If you access our Website from outside [Insert Country], your data may be transferred to servers located in other countries. By using our Website, you consent to this transfer.


12. Email Communications

By providing your email, you may receive:

  • Order confirmations & shipping updates.

  • Promotional offers (with opt-in consent).

  • Newsletters, guides, and fitness tips.

You can unsubscribe at any time using the “unsubscribe” link in emails.


13. Social Media Integration

Our Website may include social sharing features (e.g., Facebook, Instagram, Twitter). These platforms may collect data when you interact with them on our Website. Please review their privacy policies for details.


14. Third-Party Payment Processing

Payments are handled by secure third-party providers. We do not store credit/debit card information. Transactions are encrypted for your safety.


15. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in practices, regulations, or technologies. Updates will be posted on this page with a revised Effective Date.


16. Your Consent

By using our Website, you consent to the collection and use of your information as outlined in this Privacy Policy.